Does the concept of saying “no” to a prospect seem ridiculous to you? You are not alone. However, you will actually experience more growth and greater profitability while doing more rewarding work if you narrow your focus to a sub-segment of the buying population you can help best. Read more
You’re working to develop a culture within your firm that supports growth at every level. One where everyone understands what you are working toward and their role in the process. One where team members are encouraged and rewarded for putting the goals of the firm before personal ones.
This is a great goal that will produce benefits to your firm for decades to come. However, it won’t be easy. Chances are it will take a few years to make such a monumental shift. You will have many issues that you’ll need to address and things to implement. And you’ll need to make some tough decisions. If you are going to bet the growth leader your firm needs, focus on: Read more
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As growth consultants to the CPA industry, CPA Growth Guides assist accounting firms with all aspects of firm growth including strategic growth plans, niche marketing, market research, pipeline implementation, bringing new services to market and CMO outsourcing.
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