When it comes to strategically growing a CPA firm, there are three equally important components – marketing, business development support and product management. You can probably name the person(s) who are responsible for marketing in your organization. You know who is responsible for selling. But who owns the product management function? Most people can’t answer that question. Read more
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As growth consultants to the CPA industry, CPA Growth Guides assist accounting firms with all aspects of firm growth including strategic growth plans, niche marketing, market research, pipeline implementation, bringing new services to market and CMO outsourcing.
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